Ep. 70 How AutoAngels Are Changing the Way We Think About Vehicle Care

In this episode of the Auto Tech Show, host Marc Babin engages with Auto Angels co-founders Carmen Capuano and Ben Robinson to explore how education, transparency, and storytelling are reshaping the automotive industry. They discuss the importance of addressing garage anxiety, the role of human interest narratives in engaging audiences, and the need for comprehensive vehicle diagnosis. The conversation also highlights the significance of empowering women in the automotive field and the challenges of creating authentic online content. Through their work, Auto Angels aims to educate consumers and build trust in the automotive service industry.

takeaways

• The time is right for platforms that help average people with car care.
• Garage anxiety affects everyone, regardless of gender.
• Education through storytelling can alleviate consumer fears.
• Cars are becoming more technical, increasing the need for consumer education.
• Human interest stories make automotive content relatable and engaging.
• Authenticity is key in building trust with audiences.
• Empowering women in the automotive industry is a priority for Auto Angels.
• The importance of comprehensive vehicle diagnosis cannot be overstated.
• Online content creation requires a different approach than traditional media.
• Sustainability in automotive care is essential for the environment.

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